Services
Stack
The Challenge
JP Fluellen sells real estate across two markets — Wyoming and Missouri — and needed more than a business-card site. Buyers expect to search live listings the moment they land; sellers want proof the agent can market a property professionally. Portal sites like Zillow capture that attention by default. The goal was an owned platform that keeps searchers on JP's site, captures their contact information, and positions JP as the local expert in both markets.
The Solution
We built a custom Next.js website with live IDX listing search integrated directly into the site, so buyers browse current inventory without leaving. Dedicated market pages for the Wyoming and Missouri service areas, buyer and seller resources, and lead-capture points tied to saved searches and inquiries. Clean, credible design with real estate SEO targeting each market and the agent's name, turning organic and referral traffic into tracked leads instead of anonymous portal browsers.
The Results
An owned listing-search experience that keeps buyers on JP's site instead of the portals.
Lead capture tied to property inquiries and saved searches.
Two-market SEO positioning across Wyoming and Missouri.
